O
Opsite
Website Intake Form

Website Builder Questionnaire

Fill out this form so we can build you a professional, high-converting website that matches your brand and attracts new clients.

1
Business Basics
Company Name (as displayed on site)
Year Established
Tagline / Slogan
e.g., "Building Dreams Since 2005"
Phone Number
Email Address
Office Address
Leave blank if you only want to show service area
License Number(s)
Display license on site?
Yes
No
2
Trade & Services
Primary Trade
General Contractor
Roofing
Electrical
Plumbing
HVAC
Painting
Landscaping
Flooring
Concrete
Other
List all services you offer
e.g., Kitchen Remodels, Bathroom Remodels, ADUs, New Construction, Additions, Commercial TI
Project Type
Residential
Commercial
Both
Any specialty or niche?
e.g., luxury homes, historic restoration, multi-family, green building
3
Service Area
Cities / Neighborhoods you serve
How far will you travel?
Show a map on the site?
Yes
No
4
Your Story
How did you get started in construction?
This becomes your "About" page — clients love a personal story
Years of Experience
Team Size
What makes you different from competitors?
Certifications, Awards, or Memberships
e.g., BBB, NARI, EPA Lead-Safe, Energy Star, LEED
Bonded & Insured?
Yes — display on site
Yes — don't display
No
5
Portfolio & Past Work
How many project photos can you provide?
We recommend 10-20 of your best work. Before/after pairs are ideal.
Featured projects (describe 2-3 you're most proud of)
Do you have video content?
Video walkthroughs
Drone footage
Time-lapse
None
How will you send photos?
Google Drive link
Dropbox link
Email
AirDrop
6
Reviews & Social Proof
Google Business Profile URL
Yelp Profile URL
Houzz Profile URL
Other Review Platforms
Total 5-star reviews (approx.)
Average rating
3-5 favorite customer testimonials
Include customer first name + city. We'll feature these on the homepage.
7
Branding & Design
Do you have a logo?
Yes — I'll send the file (PNG or SVG)
No — please create one
Brand colors
If you have specific colors, list hex codes or describe them. Otherwise we'll suggest a palette.
Existing website URL (even if outdated)
Any competitor website you like the look of?
Preferred tone / vibe
Professional & corporate
Friendly & approachable
Bold & modern
Clean & minimal
Do you have business cards, truck wrap, or uniforms?
Send a photo — helps us match the vibe
Yes — I'll send photos
No
8
Lead Capture & Contact
How should leads contact you?
Contact form
Phone call
Email
Text/SMS
Online scheduling
What info do you need from a lead?
Name
Phone
Email
Project type
Address
Budget range
Timeline
Photos
Do you offer free estimates?
Yes — feature prominently
Yes — mention briefly
No
Do you offer financing / payment plans?
Yes — add a financing section
No
9
Pages & Content
Which pages do you want?
Home
About
Services
Gallery / Portfolio
Reviews
Contact
FAQ
Blog
Careers
Any other pages or sections you want?
Anything you do NOT want on the site?
10
SEO & Competition
What would someone Google to find you?
e.g., "kitchen remodel contractor Los Angeles", "roofer near me", "commercial electrician Miami"
Top 2-3 competitors in your area
Company names or website URLs
Do you have a Google Business profile?
Yes — claimed & active
Yes — but not maintained
No
Social media accounts
Instagram
Facebook
+
Additional Notes
Anything else you want us to know?

Opsite — Website Builder Program

Send completed form to hello@useopsite.com

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